Marketing Power Plays in the Digital Age

Introduction

Welcome and context-setting for modern marketing in the digital era.

A snapshot of how marketing has evolved with digital advancements.

The Digital Age Consumer

Profiling the modern consumer: behaviors, preferences, and expectations.

The significance of digital touchpoints in influencing buying decisions.

Emerging Marketing Trends

The rise of content marketing and its importance in storytelling.

Data analytics and AI-driven marketing decisions.

The resurgence of email marketing with personalization and automation.


Sales 2.0: Unleashing the Digital Revolution

  1. Introduction
    • The evolution from traditional sales methods to the digital revolution
  2. Defining Sales 2.0
    • What is Sales 2.0 and how does it differ from traditional sales?
    • Key components and tools under the Sales 2.0 umbrella
  3. The Digital Consumer
    • Understanding today’s tech-savvy buyer
    • Changing expectations and behaviors in the digital era
  4. Technological Drivers of Sales 2.0
    • CRM systems, AI, and predictive analytics
    • The role of social media and online communities in shaping modern sales
    • Mobile and cloud technologies empowering sales teams
  5. Strategy Overhaul: Embracing the Digital Approach
    • Integrating digital tools into the sales process
    • Importance of data-driven decision-making
    • Cultivating a digital mindset among sales teams
  6. Benefits of Adopting Sales 2.0
    • Improved customer insights and personalization
    • Efficient lead generation and faster conversion rates
    • Enhanced team collaboration and remote selling capabilities
  7. Challenges & Solutions
    • Addressing common obstacles faced during the transition to Sales 2.0
    • Proven strategies to overcome resistance, build skills, and optimize digital tools


An Introduction to CRM

Agenda:
· Contact Management
· Pipeline Management
· Configuring the screens
· Dashboard and Reports


An Introduction to CRM

Agenda:
· Contact Management
· Pipeline Management
· Configuring the screens
· Dashboard and Reports


Marketing Hacks Unleashed: Unconventional Tactics for Success

Introduction

  • Brief on the Evolution of Marketing Strategies

Breaking the Convention

  • Importance of Thinking Outside the Box in Marketing
  • Introduction to Unconventional Marketing Hacks

Marketing Hacks Deep Dive

  • Unpacking Innovative Marketing Hacks
  • Case Studies: Success from Unconventional Marketing Tactics

Practical Applications

  • Demonstration: Implementing Unconventional Marketing Hacks
  • Best Practices for Unconventional Marketing Strategy Implementation

Interactive Session

  • Hands-On Exercise: Developing Your Own Marketing Hacks

Conclusion

  • Recap of Key Takeaways
  • Q&A Session


A Walkthrough of Microsoft365 Solution: CRM

Agenda:
1. What is CRM
2. Contact Management
3. Leads and Opportunities
4. Products and Services
5. Quotes and Orders


CRM Reporting & Analytics for Driving Sales

Webinar Agenda:
1. Everything works together in the Cloud in 2023
2. The 5 screens at the heart of the CRM (Accounts, Contacts, Opportunities, Activities, and
your Dashboards).
3. Work anywhere (Mobile, out of Outlook)
4. Core CRM reporting for both reps and sales managers
5. Advanced Reporting
• Analytics from Power BI
• Sales Forecasting using Artificial Intelligence (AI)
6. Microsoft 2023 Pricing


How to Increase Sales by 30% With Microsoft CRM Software

Come join us on this fun interactive webinar we will discuss and demonstrate how to increase
your company sales by 30% using sales automation software.
1. Improve customer pitching as a result of better understanding where they are in the buying
cycle
2. How to generate effective loyalty programs
3. Making the most out of leads
4. How to handle complains
5. Develop marketing strategies, separating existing customers from prospects
6. Managing opportunities
7. Keeping top of mind with your customers
8. Boost call performance
9. Automate, everything, everywhere


An Introduction to CRM

Agenda:
· Contact Management
· Pipeline Management
· Configuring the screens
· Dashboard and Reports


CRM Reporting & Analytics for Driving Sales

Webinar Agenda:
1. Everything works together in the Cloud in 2023
2. The 5 screens at the heart of the CRM (Accounts, Contacts, Opportunities, Activities, and
your Dashboards).
3. Work anywhere (Mobile, out of Outlook)
4. Core CRM reporting for both reps and sales managers
5. Advanced Reporting
• Analytics from Power BI
• Sales Forecasting using Artificial Intelligence (AI)
6. Microsoft 2023 Pricing