The relationship between sellers and buyers grows more complex each day. Every possible partnership requires finding the right buyer, completely understanding their business, tracking their progress through the buying cycle, and interesting them with the right content. Faced with having to replicate this process to meet frequently diverging buyer needs, most sellers know the art of turning leads through the building of long-term relationships between buyer and seller—relationship selling.

Buyers have the power to sense complexity. While 36% of sellers think they provide an exceptional buyer experience during the sales process, just 23% of buyers would say that’s true.

Microsoft Relationship Selling Cover

As technology becomes more powerful and omnipresent, the way buyers make purchasing decisions continues to evolve. Hence the sales teams should start using the right tools to keep pace. A significant component of what makes a modern tool functional is how efficient it can be. The average rep’s productivity drops by 40% when they have to switch tasks. Nearly two-thirds of a seller’s time is spent on the non-selling activities.

Clearly, their time is at a premium. The objective, then, is to find the best tools that can maximize their time seamlessly. This combination of effectiveness and efficiency is exactly what the Microsoft Relationship Sales solution is planned to provide.

The smarter solution: Microsoft Relationship Selling

Microsoft Relationship Selling solution combines the power of the Microsoft Dynamics 365 for Sales with LinkedIn Sales Navigator and also integrates with Microsoft Office 36. This combination provides an end-to-end view of sales activities and relationship data from a central provider with a variety of deployment solutions.

  1. Microsoft Dynamics 365 a customer relationship management tools that help sales team increase revenue, stay focused in a fast-paced environment, and close deals quicker – all while reducing acquisition costs.
  2. LinkedIn Sales Navigator is a powerful tool which allows access to millions of potential buyers by providing both, profile and behavioral data that can help sellers identify and connect with high-value leads.
  3. Microsoft Office 365 combines all of a seller’s productivity tools into one software experience by connecting the email and calendar functionality of Microsoft Outlook with the versatility of Excel, Word, and PowerPoint.

As per Nucleus Research, sellers utilizing the Relationship Sales Solution can increase their productivity by up to 15% —providing their company with a quick return on investment. That equates out to roughly 53 minutes of time gained per day, per seller.

Interested to learn more?

June 4 - Microsoft Dynamics 365 CRM

Join us on Tuesday, June 4, 2019, from 1:30 pm to 3:00 pm to learn relationship selling and how to run a professional sales force and marketing department using modern, easy to use Microsoft Dynamics 365 CRM software.